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If your real estate marketing has felt inconsistent lately—or you’re not seeing the results you hoped for—it might be time for a mid-year reset.

Many realtors start the year with clear goals and fresh content ideas, but by summer,

I know it feels awkward at first.
But the next time you catch yourself thinking, “I should post something…”—stop and just record where you are.

Take a photo.
Talk to the camera.
Record your route.
Write down what your client

We don’t talk enough about how social media feels like a full-time job — or the burnout that comes from trying to sell homes and be a content creator. 😩

The truth? Top-performing realtors in 2025 aren’t doing it all themselves.

T

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