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The summer I stopped trying to be everything to everyone… and started showing up for my people.

Choosing a niche doesn’t mean limiting yourself — it means getting clear, standing out, and attracting the clients who need you most.

A solid content calendar doesn’t have to be complicated, it just needs the right pieces in place. 🧩

These five elements make all the difference when it comes to staying consistent and creating content that connects.

Which one comes easy for

There’s no one way to do this job (but there are definitely a few common signs). 🧋

Whether you’re the coffee-fueled Realtor, the data-driven expert, or the content-creating queen, there’s a starter pack with your name on it.

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